Huawei P40 Pro
Each phone also sports 8GB of RAM, with either 128GB (P40), 256GB (P40 Pro), or 512GB (P40+) of built-in storage. So, what's different between them? Part of it comes down to the display. Both the P40 Pro and P40 Pro+ wield a 6.58-inch OLED screen with a 2640x1200 resolution and 90Hz refresh rate, whereas the slightly smaller P40 sports a 6.1-inch OLED display with a 2340x1080 resolution and 60Hz refresh rate.
Where these phones really separate themselves from one another is with the camera arrangement. All three offer up a 32-megapixel shooter on the front for snapping selfies. The P40 supplements this with an IR camera, while the Pro models feature a depth sensor.
All three also boast a big 50-megapixel main rear camera. It is a wide-angle lens with an f/1.9 aperture. After that, the separation beings. The P40 flanks the main camera with a 16-megapixel ultra-wide angle lens (f/2.2 aperture) and an 8-megapixel telephoto lens (f/2.4 aperture, optical image stabilization).
Meanwhile, the P40 Pro pairs the 50-megapixel lens with a large 40-megapixel CineCamera ultra-wide angle lens (f/1.8), 12-megapixel SuperSensing telephone lens (f/3.4 aperture, optical image stabilization), and a 3D depth sensing camera.
Finally, the P40 Pro+ mates the 50-megapixel camera with the same 40-megapixel CineCamera lens, but the rest consists of an 8-megapixel SuperZoom sensor (10X optical zoom, f/4.4 aperture, optical image stabilization), 8-megapixel telephone lens (3X optical zoom, f/2.4 aperture, optical image stabilization), and a 3D depth sensing lens.
These are impressive specifications for sure. Other features that are notable include the built-in fingerprint sensor nestled underneath the full-front displays on all three models, 5G connectivity, and Huawei's own voice assistant called Celia.
Huawei's solution is to roll with its own AppGallery store with alternatives to Google's apps like Google Maps, and inject its own voice assistant. Will consumers be swayed? We'll have to wait and find out.
That brings us to pricing. Huawei has launched the P40 at €799, the P40 Pro at €999, and the P40 Pro+ at €1,399.